Blog

Marketing, explained plainly.

Video, short-form social, SEO and paid ads: what works, what doesn't, and how to do it without wasting money.

Can a business use trending sounds on TikTok?

That viral sound may not be yours to use. TikTok says businesses should use its Commercial Music Library, and 4 of 6 Kramer TikToks we featured used their own audio.

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How long should a TikTok be for a business?

Longer isn’t better on TikTok. TikTok recommends 21–34 seconds for ads, and our six featured Kramer Autoplex TikToks ran 7 to 23 seconds.

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How do I get my business in Google AI Overviews?

There's no special markup for Google AI Overviews. Here's what Google says it takes, why question-style searches matter, and how video fits in for Houston businesses.

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Digital marketing in Livingston, TX: where should you start?

A practical, step-by-step order for digital marketing in Livingston, TX, based on public Census and Pew data and what we've learned filming in town.

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How to Hook Viewers in the First 2 Seconds of a Video

How to open a short-form video so viewers stay, using frame-by-frame breakdowns of three real Garnet-produced TikToks and a reusable hook template.

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What Should a Car Dealership Post on Social Media?

A real format mix for dealership social media—skits, relatable moments, inventory features, walkarounds, and promos—broken down from Kramer Autoplex videos.

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How to Reply to Google Reviews in East Texas

Verify first, reply in the Business Profile, keep responses short and specific. A practical review-reply habit for Livingston and East Texas shops—not a dealership photo day.

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Google Business Profile Photos for East Texas Car Dealerships

Google’s photo specs plus a monthly lot-photo habit for Livingston and East Texas dealerships—from someone with ~10 years in auto marketing.

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Google Business Profile Posts for a Livingston Restaurant

Google lets restaurants share Updates, Offers, and Events with photos or video on their Business Profile. A practical weekly plan from someone who has marketed restaurants and small businesses.

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What to Film for a Lake Livingston Restaurant TikTok

A shot-by-shot breakdown of two short promos we produced for JR's on the Lake in Onalaska, turned into a weekend shot list for your restaurant.

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Google Business Profile Posts for Car Dealerships: What to Publish Weekly

Dealerships already pay for the lot—use Google Business Profile posts to show updates, offers, and events on Search and Maps with a calm weekly cadence.

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