Local SEO · Google Maps
Google Business Profile Management
Google says local results are mainly based on three factors (relevance, distance and popularity) (Google Business Profile Help), and Google Business Profile management is the ongoing work on the two you can influence: a complete, accurate profile and a steady record of photos, posts and reviews.
What Google says matters
- Relevance: how well your profile matches what someone searched. Complete categories, services and descriptions help.
- Distance: how far you are from the searcher. You can't change this, which is why the other two matter.
- Popularity / prominence: how well known your business is, including reviews and what's said about you around the web.
Source: Google, “Tips to improve your local ranking”. Google doesn't publish exact weights.
What Garnet's GBP management includes
- Profile audit: categories, services, hours, holiday hours, attributes and description.
- Fresh photos and short video from our shoots, so the profile shows the business as it looks today.
- Regular Google posts for specials, events, new inventory or seasonal services.
- A simple, rule-following routine for asking happy customers for reviews, plus help replying to reviews.
- Watching for unwanted edits and keeping details consistent across your website and directories.
You stay the owner
A profile can have several owners and managers but only one primary owner (Google). That should be you. We work as a manager, so if you ever leave, you just remove our access.
Why content makes the profile work
Most profiles fall behind because nobody has anything new to post. Because Garnet films regularly, your profile gets real photos and clips of your food, your lot, your crew: the same content that runs on TikTok and Instagram. One shoot covers both.
Guides for your business
GBP posts for car dealerships · GBP photos for East Texas dealerships · GBP posts for a restaurant · getting more Google reviews without breaking the rules · replying to Google reviews.
Frequently asked questions
Is Google Business Profile management worth it?
For a local business, the profile is often the first thing a customer sees in Maps and search. If yours is incomplete or stale, keeping it current is one of the cheapest visibility improvements available. No one can guarantee a ranking.
Can you guarantee I'll show up first on Google Maps?
No. Google bases local results on relevance, distance and popularity, and distance is out of anyone's control. Be cautious with anyone who guarantees a position.
Do I have to give you my Google password?
No. You add us as a manager on your profile and stay the primary owner.
How much does GBP management cost?
Garnet engagements start at $1,500 a month, usually combining GBP with content production.
Let's make your business the one people watch.
Tell us about your business. We'll review your current content and channels and send back a plan and a quote.